Diptyque Campaign

This campaign positions Diptyque as more than just a trendy, high-end brand; rather, it positions Diptyque as an immersive world of fragrances designed for everyone. The campaign targets adults ages 20-30 who seek relaxation and joy in their busy lives. It highlights Diptyque’s unique, transportive fragrances that elevate everyday moments into special experiences, reinforcing its identity as a brand that brings luxury and meaning to everyday moments.

 

Savannah College of Art and Design (SCAD) – Solo Project – 2024
Art Direction and copy by Armen Manis Fisher