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Cartier
Brand Film

Objective Produce a 30–60 second brand film using exclusively stock footage, centered on a political or social movement and tied to a featured brand.

Insight Partnering Cartier's LOVE Collection with the Human Rights Campaign Foundation creates a natural and powerful parallel. The collection's symbolism of an unbreakable bond mirrors the resilience and power of love between two people.

 

Impact Delivered a visually compelling brand film that authentically connects Cartier's legacy of love to a meaningful social cause, deepening the emotional resonance of the LOVE Collection.

SCAD — Solo Project — Art Direction and Copy by Armen Manis Fisher — 2023

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